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Rebuilding New Orleans

Aug 28 2006

As we approach the first anniversary of the horrible destruction wrought on the New Orleans area by Hurricane Katrina, I thought a bit of celebration might be in order.

Along with all of Southwest Airlines, as well as the entire human community, I celebrate the spirit of survival that so many in New Orleans and all of the Gulf Coast displayed through their ordeal.  Despite their tribulations the fact that so many survived is a miracle of astonishing proportions.

I celebrate the progress that the City of New Orleans has made in just one year since such a cataclysmic event.  It is truly amazing that so much damage and destruction has been addressed in one short year.  It is also jarringly sobering that so much remains to be done–so to that end, I celebrate the Spirit of the City of New Orleans and hope that it can rebuild all that was lost in the storm–better and safer than ever.

I celebrate with deeply abiding LUV what the Employees of Southwest Airlines in New Orleans have accomplished in this year.  They have wonderfully, and faithfully, served our Customers on a reduced flight schedule and reduced headcount, yet still turned in incredible, Positively Outrageous Service.  Through periods of under-staffing, facility reconstruction, and changes in Leadership, they have displayed the ownership and Southwest Spirit that has made ours an amazingly successful Company.   They accomplished this amazing feat while rebuilding their own lives.   The word "dedication" simply pales.

Finally, I celebrate how far Southwest has come in restoring our previous level of service to Louis Armstrong New Orleans Int'l Airport.  Prior to the storm, we offered 57 nonstop departures each day to 17 airports across the country.  As Katrina was bearing down on the Big Easy, we waited as long as safely possible to shut down our operation, and our last departure from the airport was a ferry flight full of Employees evacuating from what was at that point a Category 5 storm.  We were not able to resume our operations there for over a month.

Our initial return to the city was only two departures a day to Houston Hobby on October 17th, 2005 (my 47th birthday!)–but we've built back up much of our service since then.  We're now operating 24 departures daily to 10 Southwest destinations.  That will increase to 26 departures a day by the end of 2006, and we have every hope and aspiration to continue to rebuild our presence in New Orleans in 2007 as conditions continue to improve.

This event, in so many ways, is unprecedented in our history–in the history of Southwest Airlines, the history of the Gulf Coast, and the history of our nation.  We've never seen a city, particularly one heavily dependent on tourism for its livelihood, decimated.   So, at the one-year anniversary of the arrival of Katrina, I hope we all take a moment to breathe–reflect–and celebrate those who were lost….those who survived….all that was destroyed….all that has been, and will be rebuilt….and what we all can accomplish when we come together as a family with a common goal.

Thank you, New Orleans, for what you've given us in the past, and what you give us now.  And, the best is yet to come.  As y'all say down there…..Lasseiz Le Bon Temps Rouler!
 

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Comments

I hope you guys are planning to re-open the New Orleans - Birmingham - Nashville - Chicago/Baltimore line soon. It really sucks to fly west to Houston, sit in an airport for four hours, and then fly back easty to Birmingham when the trip used to take 50 minutes.

  • Lee Saxon (not verified) — 08-29-2006 at 07:34 PM

Wow! That is they only word I can find to describe the determination and strength of the citizens of New Orleans. As for the the employees of SWA who call MSY home our hearts remain with you. MSY never forget your warrior spirit! Long live SWA!

  • Angela Fernandez (not verified) — 08-31-2006 at 10:20 PM

What a great article. What a nice change to recognize that a lot has been done in New Orleans and that the city can not be rebuilt in a single year. I am sure, that living and working in a city that is being rebuilt most be a great challenge so my hats off to all who do.

  • Mary (not verified) — 09-01-2006 at 03:06 AM

Slow, slow rebuild of sked and % of seats compared to other airlines. I have been loyal to Southwest (2 or 3x a month DAL-MSY) but could have flown more cheaply, more frequently and more conveniently on the competition. Friends who used to fly monthly to Birmingham and Dallas have been driving. Y'all need to catch up in order not to lose any more business permanently. i fear the 2 other TX-based airlines have cut into your HOU and DAL business in a big way as they have brought back flights and seats much faster than SWA. You can still claim to be the biggest carrier at MSY, but not nearly by the margin you used to be. Come on!!!!!!

Can't say it enough though, the MSY team rules. Time to build up the sked and recall some more agents!

Great article!

I second the sentiment expressed by the first comment posted above -- start the direct flights between Birmingham and New Orleans again SOON!

Flying an hour from Birmingham to Houston, waiting four hours in Houston, and then flying another 45 minutes to New Orleans (and doing the reverse hokey pokey on the way back) is really less than pleasant, when prior to the hurricanes over a year ago, the direct flight took right at 50 minutes, each way.

In 5 hours and 45 minutes, I could DRIVE to/from New Orleans (although having to drive would definitely put a cramp in the enjoyment index).

And the thing is -- the direct flights between Birmingham and New Orleasns were ALWAYS full, even when the flight was not for a special event like Mardi Gras. Granted, that passenger load included travelers from further up the route, but the number of people getting on the plane in Birmingham was alway pretty significant.

  • Derek Penton (not verified) — 10-08-2006 at 02:34 AM

Ditto on the comments above from about flights from New Orleans to Birmingham!!! We have driven several times lately as it is quicker than getting a connection through Houston! Please add this back to your schedule soon!

  • Charlie (not verified) — 11-07-2006 at 09:27 PM

I also need direct flights from MSY-BHM asap!!!!I have been driving because it is the same time as flying, between flight times to either houston or tampa to Bham, including sit times at airports, especially in the evenings b/c of flight delays elsewhere. Where is the faith of Southwest in the rebuilding of New Orleans????? COME ON!!!! Mardi Gras is around the corner as well as the height of the tourist season. New Orleans has come back, especially for the tourists and certainly for business. PLEASE---put back your direct flights to and from BHM to MSY!!!!

  • Teresa (not verified) — 01-02-2007 at 07:48 PM

Can someone from Southwest comment?

  • KB (not verified) — 01-30-2007 at 08:25 PM

All -

I just heard that Express Jet has plans to start a new flight in May from Birmingham to New Orleans - direct.

Just wanted to pass that on.

KB

  • KB (not verified) — 02-05-2007 at 06:00 PM

How about bringing back the nonstops from the West Coast, but specifically SAN-MSY? This always seemed a popular flight and I used to make about five trips a year.

  • Bill Kammer (not verified) — 02-06-2007 at 12:19 AM

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