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Archive for March, 2010

The Easter Bunny Visits Southwest Airlines

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Everyone that entered the Southwest Headquarters lobby yesterday (March 30) was amazed to discover that the Easter Bunny had been there.  The lobby was filled with 535 Easter baskets all wrapped up and ready to be delivered to Ronald McDonald House in Dallas and the Children’s Medical Center. Southwest Airlines has been very active in volunteer events at Ronald McDonald... read more

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Sofia Proll and the iPhone App

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This is an encore edition from about a year ago. It still works. A lot of people might think the title of this blog sounds a bit like an Agatha Christie novel. Perhaps with enough time and effort it could become my first novel. Realistically? I have my doubts. Lots of story ideas come to me and some are short and some are longer. For this episode, Red Belly Radio comes in... read more

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30 Years of Southwest Airlines and Oklahoma

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On April 1 and 2, Southwest Airlines will celebrate three decades of service to Oklahoma City, and Tulsa, respectively. It was 1980, and our uniforms may have looked a little different, our hair may have been a little bigger, and these two cities were just our second and third destinations outside Texas (New Orleans holds the distinction of being the first). The decision to... read more

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We got your Addys right here!

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Working in our Advertising/Marketing Department is every bit as exhilarating as you would think: last minute ad requests, brief writing, tight timelines, budget realities, working with our ad agency, turning down concepts, loving concepts, triple biding, preparing for production, calling in favors, on-set production, getting approvals, not getting approvals...and then starting... read more

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The LUV Classic–a 25 Year-Tradition

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The public doesn't associate too many companies with the word "heart," but here at Southwest, we share our big hearts and LUV on a daily basis.  For example, twice a year we host our official corporate fundraisers, the LUV Classic golf tournament and Party, which benefit the Ronald McDonald Houses across our system.  A small team of warriors (including me, see... read more

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Flashback Fridays–Chicago Midway and Southwest Airlines

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On St.Patrick’s Day, Southwest Airlines celebrated 25 years of service to Chicago Midway Airport, and I thought this would be a good occasion to take Flashback Fridays on the road to look at some history in another city.  There is no doubt that Midway’s magnificent new terminal is a jewel, and it is convenient and comfortable—even with great food choices.  However,... read more

25 Years of LUV in St. Louis

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On St. Patrick's Day, 1985 Southwest began service to St. Louis and Chicago Midway.  Ana helped out with the St. Louis 25th Anniversary Celebration.    Twenty five years ago On St. Patty's Day- Our Southwest Jets Landed and stayed!   What better way To celebrate this day. Than to party it up The "Southwest Way"!   So, enjoy these photos As we laugh... read more

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Southwest Airlines Blog Boy Interviewed on NPR

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It started with an e-mail in my mailbox.  It was from Stacey Vanek-Smith, a reporter at National Public Radio’s “Marketplace” program, and she wanted to interview me for a story about “traditional” companies using social media.  Stacey had worked with my former Coworker, Paula Berg, and since I am not only the old man in the office here but also the “ancient... read more

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Hey, I Know That Guy on the Radio

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Have you ever been listening to the radio and actually heard someone you knew?  I don’t mean Red Belly Radio, either. This happened to me on March 17, when our own Brian Lusk, a Manager in Communications, was on Marketplace. Marketplace is a show by American Public Media and airs across the country on  National Public Radio. And I had that Hey, I know that guy on the radio... read more

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More Summer Service for San Antonio!

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Greetings, everyone!  Today we're putting a third roundtrip out for sale in both the San Antonio-Baltimore/Washington and San Antonio-Orlando markets for the peak summer travel season.  They'll be effective from June 1 through September 6, giving our Customers in--and visitors to--the Alamo City more options than ever! The third Baltimore/Washington-San Antonio flight... read more