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Southwest Airlines Shows Air New Zealand Some LUV

Dec 14 2009

You just never know what's going to pop-up on YouTube, do you? 

We were pleasantly surprised (and have been continually amused) by what jumped across the equator and into our inboxes a few weeks back -- something of a 'transparent' challenge from our friends at Air New Zealand.

All this started when our resident prankster and humorist, Chairman Emeritus Herb Kelleher, chided his friend, Air New Zealand CEO Rob Fyfe, about the carrier's well-publicized and well-received stunt of putting body ANZ cabin crew in body paint -- and little else.  The outtakes and videos have found success in a series of advertisements and in the carrier's videotaped in-flight safety demonstration.  Fyfe even made a tongue-and-cheek appearance.  We'll leave it at that.

As Flight Attendant Supervisor Michelle Crum told WFAA-TV in Dallas as the challenge landed at Southwest, "We believe in fun, we live fun.  We do not back down easily, though.  So, we're going to ponder on it and we'll get back (with a response)."

Here it is!  We look forward to hearing what you think, Kiwis and other fans of Southwest.

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Comments

Challenge indeed. Thanks for the laugh :-)

Paul In CRP

When I saw the NZ pod, I thought, knowing Southwest, the response would come right from the top. Actually, knowing Southwest, I thought that ideas would come from several directions. (We'll probably see the fruits of those in the next rounds.**) Then, when Mr. Kelleher popped up at the end, Bingo! (Who thought he'd let it be otherwise?) After seeing Southwest's talent at the House of Blues at the BOS opening, I told SWABrian that one requirement at Southwest must be to be able to sing and to - um - move. Bingo again. Bravo, Southwest. It's on.

(BTW, wasn't that Lindsey in the news report?)

** But I want to see some of the out-takes.

  • Firewind (not verified) — 12-15-2009 at 10:34 AM

Actually, it was Christi Day--our resident Tweeter! I was in the cubicle next to her, if that counts :)

wow this is outstanding comment for posting, thank you.

Bathmate

  • bath mate (not verified) — 12-30-2009 at 02:34 PM

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