Archive
Archive for March 2010
We got your Addys right here!
Mar 30 2010
Working in our Advertising/Marketing Department is every bit as exhilarating as you would think: last minute ad requests, brief writing, tight timelines, budget realities, working with our ad agency, turning down concepts, loving concepts, triple biding, preparing for production, calling in favors, on-set production, getting approvals, not getting approvals...and then starting all over again.... read more
The LUV Classic--a 25 Year-Tradition
Mar 29 2010
The public doesn't associate too many companies with the word "heart," but here at Southwest, we share our big hearts and LUV on a daily basis. For example, twice a year we host our official corporate fundraisers, the LUV Classic golf tournament and Party, which benefit the Ronald McDonald Houses across our system. A small team of warriors (including me, see photo below) organizes... read more
Flashback Fridays--Chicago Midway and Southwest Airlines
Mar 26 2010
On St.Patrick’s Day, Southwest Airlines celebrated 25 years of service to Chicago Midway Airport, and I thought this would be a good occasion to take Flashback Fridays on the road to look at some history in another city. There is no doubt that Midway’s magnificent new terminal is a jewel, and it is convenient and comfortable—even with great food choices. However, I may be in a tiny minority,... read more
25 Years of LUV in St. Louis
Mar 26 2010
On St. Patrick's Day, 1985 Southwest began service to St. Louis and Chicago Midway. Ana helped out with the St. Louis 25th Anniversary Celebration.
Twenty five years ago
On St. Patty's Day-
Our Southwest Jets
Landed and stayed!
What better way
To celebrate this day.
Than to party it up
The "Southwest Way"!
So, enjoy these photos
As we laugh and play
In the... read more
Southwest Airlines Blog Boy Interviewed on NPR
Mar 25 2010
It started with an e-mail in my mailbox. It was from Stacey Vanek-Smith, a reporter at National Public Radio’s “Marketplace” program, and she wanted to interview me for a story about “traditional” companies using social media. Stacey had worked with my former Coworker, Paula Berg, and since I am not only the old man in the office here but also the “ancient blogger” with four years of... read more
Hey, I Know That Guy on the Radio
Mar 24 2010
Have you ever been listening to the radio and actually heard someone you knew? I don’t mean Red Belly Radio, either. This happened to me on March 17, when our own Brian Lusk, a Manager in Communications, was on Marketplace. Marketplace is a show by American Public Media and airs across the country on National Public Radio. And I had that Hey, I know that guy on the radio moment!
They were doing... read more
More Summer Service for San Antonio!
Mar 24 2010
Greetings, everyone! Today we're putting a third roundtrip out for sale in both the San Antonio-Baltimore/Washington and San Antonio-Orlando markets for the peak summer travel season. They'll be effective from June 1 through September 6, giving our Customers in--and visitors to--the Alamo City more options than ever!
The third Baltimore/Washington-San Antonio flight will get Customers out... read more
New Schedules Available!
Mar 23 2010
Happy Tuesday, everyone! Since everyone's "March Madness" brackets are in tatters by now, we thought we'd give you something schedule-related to chat about. Today, we put our flight schedule out for sale from August 14th, 2010, all the way out through October 30th, boosting our days of available inventory up to 227. Labor day? Now available! College football game weekend trips? ... read more
SXSWhoa--Southwest Airlines at SXSW
Mar 22 2010
I knew it would be fun when someone described the South by Southwest (SXSW) Interactive Festival in Austin, TX as "spring break for geeks." They were dead on. There were tweets and Four Square checkins; Facebook status updates and iPhone scans; but most importantly, there were core conversations, keynote addresses (I got to see the CEO of Twitter!), and gobs of panels—I have... read more
Food, FUN, and Getting to Know Your Vice Presidents One on One
Mar 18 2010
At many companies, it can be hard for a new Employee to get involved and really feel a part of that company. Luckily, Southwest is not like most other companies. We do things a little differently here…like, hosting luncheons that are designed to help our new Employees feel engaged in our amazing Culture. These luncheons, that we have appropriately named LUV at First Bite, are filled with food... read more
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