Nuts About Southwest

Pride.  If I only had one word to describe what it was like to art direct photo shoots for the Southwest Airlines’ 2012 One Report on our triple bottom line of Performance, People, and Planet, that would be it.  Not only do I have pride for the Company I work for, but it makes me proud to see our energetic and passionate Employees who are participating for that same reason.  Our ... read more

Southwest Airlines achieved record revenues of $15.7 billion in 2011.  It took Southwest its first 24 years (1971-1994) to generate a cumulative $15.7 billion in total operating revenues. Southwest’s Employees volunteered more than 114,000 hours, which is enough time to fly from Baltimore/Washington to Los Angeles 24,516 times. 363 ... read more

Thanks for all the great comments on last week’s Green Tuesday post – dryer lint was a very popular topic!  Some of the comments made me think, and I wanted to explain why I think it’s important that Southwest focus on the triple bottom line, specifically the Planet.  Yes, we are a Company that burns fossil fuels, and it's integral to our business and will continue to be. 341 ... read more

This is the tenth in a series of posts about our integrated annual report, the 2010 Southwest Airlines One Report™, where we have illustrated our commitment to a triple bottom line and how our passion and focus on Performance, People, and Planet continues to propel us forward. 179 ... read more

This is the ninth in a series of posts about our integrated annual report, the 2010 Southwest Airlines One Report™, where we have illustrated our commitment to a triple bottom line and how our passion and focus on Performance, People, and Planet continues to propel us forward.  221 ... read more