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Archive for the ‘Southwest Culture’ Topic

Flashback Fridays: Signals of Success

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The aviation industry has “borrowed” many terms and practices from the maritime world, such as how we refer to the right side of the plane as the starboard side, or even the Pilot in Command being known as the Captain, just as he or she would on a boat. And in 1990, Southwest Airlines paid tribute aviation’s maritime heritage with our International Collection of uniform... read more

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Celebrating our Servants’ Hearts at Volunteers of LUV

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At Southwest, we have a passion for people- a passion that comes from the heart and motivates us to not only make a positive difference, but change lives. Each year at our annual Volunteers of LUV event, we celebrate Employee volunteers who embody the Southwest Airlines Servant’s Heart. Southwest is committed to being a good neighbor in the cities we serve, but we... read more

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Flashback Fridays: 42 Years of “The Last” Chili Cookoff

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Chili is not taken lightly in Texas—and it’s pretty serious business at Southwest Airlines, too.  Everyone  has their own taste preference—whether mild or hot, beans or no beans!  Luckily, at Southwest’s Annual Chili Cookoff there are plentiful chili varieties to please everyone’s taste buds! So, a frequently asked question is why this terrific annual event has... read more

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Flashback Friday: Malice in Dallas

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Back in March of 1992 Southwest’s then CEO Herb Kelleher took it to the ring to protect one of our advertising slogans in a public event dramatically deemed Malice in Dallas.  The wrestling match all started when Kurt Herwald, the chairman of Stevens Aviation, sent a letter to Herb challenging him to an arm wrestling match for the rights of the phrase “Plane Smart”. ... read more

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Valentine’s Day: The Only Airline with a Heart

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It’s been three weeks since I started my internship with Southwest Airlines and it has been nothing short of amazing.  Starting off the New Year with a Company that was recently awarded 2015 Airline of the Year by Air Transport World, there was very little that could have prepared me for the happiness and LUV that surrounds each Employee, every single day.  I learned this... read more

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Flashback Friday: 30 Years with Ronald McDonald House Charities

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This Valentine’s Day marks the 30th anniversary of our partnership with the Ronald McDonald House Charities.  It’s a relationship that has existed for 30 years in its official capacity, but a cause near and dear to the hearts of many Stations, Departments, and Employees. In fact, before it became our primary charity in 1985, Employees were cooking monthly dinners at the... read more

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Flashback Fridays: Big Game Edition

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Some of our most recognizable television spots from the past have tied into our favorite sport, and in some cases, the big game itself.  And providing friendly, reliable, low-cost travel to games around the country is something our Customers have counted on Southwest for since just a couple years after the first game was played. In 2006, we even offered a lucky Customer and... read more

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Flashback Fridays: Saying Goodnight to the 737-200s

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When Southwest's Founder Herb Kelleher was in search for an aircraft to start an airline with back in 1971, Boeing offered him a deal that was hard to pass up – a handsome discount off the list price along with 90 percent financing on one of their relatively newest aircraft line, the 737-200.  And for the next 34 years, that series of aircraft would go on to not only help... read more

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Herb Collects More Hardware: Lifetime Aviation Entrepreneur Award

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What do John Travolta, Harrison Ford, and Angelina Jolie have in common with our beloved Founder and Chairman Emeritus, Herb Kelleher? They share a dedication to aviation! On Friday, January 16, Herb accepted the Lifetime Aviation Entrepreneur Award at the 12th-annual Living Legends of Aviation Awards at the Beverly Hilton in Los Angeles. Hosted by John Travolta, the awards... read more

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Flashback Fridays: Rudolph the Radome Reindeer

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One of my favorite Southwest holiday images is that of an odd-looking 737 with “a nose that glows.”  Back in the fall of 1981, a rather strange looking -200 had recently joined the fleet as a short-term lease from Belgium’s Trans European Airways. The standard “Southwest” name was affixed to the vertical stabilizer, but otherwise the aircraft retained the... read more

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