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Archive for the ‘Southwest Culture’ Topic

Flashback Fridays: Big Game Edition

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Some of our most recognizable television spots from the past have tied into our favorite sport, and in some cases, the big game itself.  And providing friendly, reliable, low-cost travel to games around the country is something our Customers have counted on Southwest for since just a couple years after the first game was played. In 2006, we even offered a lucky Customer and... read more

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Flashback Fridays: Saying Goodnight to the 737-200s

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When Southwest's Founder Herb Kelleher was in search for an aircraft to start an airline with back in 1971, Boeing offered him a deal that was hard to pass up – a handsome discount off the list price along with 90 percent financing on one of their relatively newest aircraft line, the 737-200.  And for the next 34 years, that series of aircraft would go on to not only help... read more

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Herb Collects More Hardware: Lifetime Aviation Entrepreneur Award

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What do John Travolta, Harrison Ford, and Angelina Jolie have in common with our beloved Founder and Chairman Emeritus, Herb Kelleher? They share a dedication to aviation! On Friday, January 16, Herb accepted the Lifetime Aviation Entrepreneur Award at the 12th-annual Living Legends of Aviation Awards at the Beverly Hilton in Los Angeles. Hosted by John Travolta, the awards... read more

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Flashback Fridays: Rudolph the Radome Reindeer

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One of my favorite Southwest holiday images is that of an odd-looking 737 with “a nose that glows.”  Back in the fall of 1981, a rather strange looking -200 had recently joined the fleet as a short-term lease from Belgium’s Trans European Airways. The standard “Southwest” name was affixed to the vertical stabilizer, but otherwise the aircraft retained the... read more

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Flashback Fridays: 30 Years of -300s

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As we commemorate the 111th anniversary of the Wright Brothers’ first powered flight over Kitty Hawk, our very own Kitty Hawk will also celebrate an anniversary of its own.  Thirty years ago this week, N300SW, the first Boeing 737-300 to enter revenue service, was welcomed to the Southwest Family with a star-studded event. When explaining how the timing and name for the... read more

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Kids View Thanksgiving Parade From the Porch at Bryant Park

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This is a guest post from Julia Masucci, Director, Donor Care & Administration Make-A-Wish® Metro New York and Western New York. For the second year in a row, our wonderful partners at Southwest Airlines created huge smiles and warm hearts for Make-A-Wish® kids and their families on Thanksgiving Day.  Southwest provided a first-class opportunity to view the Macy’s... read more

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The Incredible Journey of Spice the Kitten

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Some of you may remember the movie Homeward Bound, in which household animals become lost from their family and make the Incredible Journey to reunite with their loved ones.  It’s truly a heartwarming story. But that doesn’t just happen on the big screen—it also happened on one of our Southwest 737s. Meet Spice the Kitten, who slipped out of her home in Albuquerque,... read more

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Food From The Heart

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For the past six years, I’ve organized the Southwest Airlines Technology Department’s Annual Canned Food Showdown benefiting Metro Relief, a food pantry located in The Colony.  Metro Relief is unique in that their entire staff is volunteer or self-supporting, so all the money donated goes toward helping those in need rather than paying staff.  Metro Relief provides... read more

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Operation Freedom Bird Helps American Combat Veterans Find Healing.

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This guest post from Patrick Ziegert of Operation Freedom Bird originally appeared in the November 2014 edition of Southwest: The Magazine.  Friends in Arms: OFB takes vets to the Vietnam Wall and other war memorials. Operation Freedom Bird (OFB) keeps its annual commitment to helping American combat veterans find healing. In the 1980s, Pat Lynch, a decorated Vietnam... read more

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Flashback Friday: Cash Back at the Gate

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When Southwest came to “Beautiful Downtown Burbank” in 1990, the average fare was almost $200 to intra-California destinations such as Oakland.  As a way to introduce our brand to the market, our first promotion offered Customers the chance to travel for much less than half the traditional rate by offering cash back at the gate. With ads stating “Fly Southwest to... read more

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