Red Fridays: Support Our Military


When I first started at Southwest, It didn’t take me long to realize the patriotism of our Employees, and pride for our country.  Southwest Airlines is perrennially named a Top Military-Friendly Employer by G.I. Jobs.  These fine men and women get the recognition they deserve, especially on Fridays.  On 11/11/11 at 11 a.m., for example, our team at Chicago-Midway shared a moment of silence, in the shape of “11/11/11,” as shown in the picture. Each Employee was wearing red.
Every Friday, we sport red in support of our military.  And every Friday, I walk the halls and see red everywhere I go.  Not just during Military Heroes Month. The whole year.  Every Friday.

We’re proud to be on the list put out by G.I. Jobs.  But this isn’t about recognition for our Company.  It’s about recognition for those who have sworn to protect our Freedom.

That’s why we’re calling on other Companies to join in the red Friday effort. Share with us how you are appreciating our military service men and women, as an individual or as a Company. Use the #WearRedFriday hashtag on Twitter, so we can follow along.

Military Heroes Month draws to a close next week.  But thanking our veterans should be neverending.  So if you’re reading this on a Friday– nudge your neighbor. Sport that red!

Remember Everyone Deployed.


  1. This story is very touching to me. My best friend’s only son is servicing our country in the U S Army and is about to leave for his second tour in Afgan in about a week. When I tell my friend this story she was appreciate each and every one of you, as I do, for taking the time to honor our service men and women.

    Thank you, Thank you!
    God bless you all!

  2. The focus of wearing R.E.D. on Friday’s is to “Remember Everyone Deployed”. As the Aunt of two who are serving in the desert, this is something my family does every Friday. Always, wear R.E.D. and support those who are protecting you, your family and your freedom.