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Posts Tagged ‘Flashback Friday’

Flashback Fridays: Bay to Breakers Race

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For several years in the early ‘90s, our Employees in the San Francisco Bay area and around the system had the chance to participate in the annual Bay to Breakers race, with Southwest serving as the official airline sponsor.  Early on a Sunday morning in May, more than 75,000 runners delighted thousands more spectators with the creative costumes they competed in.  Many... read more

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Flashback Fridays: An End to the Second Great War

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This weekend marks the 70th anniversary of the end of World War II.  Although the second Great War predates the history of Southwest Airlines, our home of Love Field played in an important role in supporting the efforts of the allied forces and the march to victory following the surrender of Japan on August 15, 1945. (more...)

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Flashback Fridays: We’re going to Florida!

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At one of our Southwest Rallies earlier in the year, Gary shared a story about how secretive Herb was about plans for Florida for many years.  No doubt, one of the many lessons Gary took to heart from Herb was the importance of keeping a secret in this brutally competitive industry. Florida was a destination everyone looked forward to our airline serving for a long time, but... read more

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Flashback Fridays: Remembering Bill Franklin

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Late last week, Bill Franklin, our first Vice President of Ground Operations, passed away at the age of 88.  While Bill has been retired for many years, his contributions to our Company were a key factor in the success we enjoy today.  As a member of the “Over the Hill Gang,” Franklin came into our young Company to help turn it into a profitable venture in less than... read more

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Flashback Fridays: Southwest at the Smithsonian

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After being kicked out of the big reservations systems in 1994, Southwest Airlines became the first major airline to offer ticketless travel, about the only way Customers travel today.  Both Morris and ValuJet had implemented similar systems, but it was a huge accomplishment for Southwest to be the first major airline to offer ticketless travel from coast to coast.  On top... read more

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Flashback Friday: Flight Attendant Uniforms

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During my time as the Archiving Intern at Southwest I have learned my fair share of history and an incredible amount of information about the Company that I LUV.  While browsing through countless pictures and News Releases, one of my favorite subjects became our wonderful Hostesses, who are now referred to as Flight Attendants. When looking back through the history of... read more

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Flashback Fridays: 42 Years of “The Last” Chili Cookoff

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Chili is not taken lightly in Texas—and it’s pretty serious business at Southwest Airlines, too.  Everyone  has their own taste preference—whether mild or hot, beans or no beans!  Luckily, at Southwest’s Annual Chili Cookoff there are plentiful chili varieties to please everyone’s taste buds! So, a frequently asked question is why this terrific annual event has... read more

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Flashback Fridays: Our Official Pitchman

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Just as the roadway leading up to Love Field (Herb Kelleher Way) is named in honor of the man who helped put it on the map, the expressway going into the ballpark a few miles to the west bears the name of another north Texas legend – Nolan Ryan.  Both Herb and Nolan are hall of famers in their own right, and both helped build their organizations to greatness.  And in... read more

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Flashback Fridays: Big Game Edition

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Some of our most recognizable television spots from the past have tied into our favorite sport, and in some cases, the big game itself.  And providing friendly, reliable, low-cost travel to games around the country is something our Customers have counted on Southwest for since just a couple years after the first game was played. In 2006, we even offered a lucky Customer and... read more

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