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Posts Tagged ‘Herb Kelleher’

Flashback Fridays: The King of Late Night and Our Queen of Hearts

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Depending on how you do the math, this week marks the end of Jay Leno’s 20+ year tenure on The Tonight Show.  I have always been a fan, but frequently notice Jay never misses an opportunity to crack a joke that sometimes paints our Company in an awkward light. After hearing all the monologues over the years, I was surprised to notice several photos of Jay on the walls... read more

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Flashback Fridays: Message to the Field

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Communicating openly and often has always been an expectation for our Southwest Leaders.  When the Company first started, long before the countless means of digital communication we all rely on today, it was still small enough to have face-to-face conversations with just about everyone. In fact, it wouldn’t have been uncommon to see Lamar Muse or Rollin King at one of the... read more

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Flashback Fridays: Our First Year in the Black

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As we all know, between the time Rollin and Herb sat down at the St. Anthony bar in 1966 and when a desert gold-adorned 737 actually left the ground with paying Customers onboard in 1971, Air Southwest (the name initially incorporated in 1967) attempted to secure capital from investors with the promise one day of a return on their investment. Most of the seven million dollars... read more

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Flashback Fridays: Signature Series, Part 1

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Specialty planes decorated as State Flags, painted in Classic colors, or painted like a giant killer whale are common here at Southwest Airlines.  I always love seeing one come in for a landing. The Flagship planes are, of course, the easiest to spot, but there are a few planes that simply have a name signed on the sides of the planes’ noses.  These are part of the... read more

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LUV in Fortune: A Kelleher Story

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Fortune Magazine is one of the most popular and esteemed business magazines in the world. In the current issue that’s on stands now, Fortune’s Jennifer Reingold talks to Herb about airline consolidation, the book he’s writing, and many other colorful topics! In the article, Fortune describes Herb as a rare bird: “an entrepreneur who managed to create a successful... read more

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Wild Turkey: The National Bird of Southwest Airlines

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Is there a more iconic symbol of Thanksgiving than the turkey?  No, we’re not talking about a big Tom as the centerpiece of the table surrounded by dressing, mashed potatoes, and cranberries.  I’m talking about the magnificent wild turkey, which was the mainstay of the diets of Native Americans along the East Coast.  Ben Franklin thought the bird was more... read more

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Must-see Herb TV

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Thursday used to be the night of must-see TV with Friends and Seinfeld.  Well this Thursday, it is once again with CNBC presenting their in-depth look at Herb Kelleher as part of their Titans series that chronicles some of America’s top business leaders.  The production team conducted in-depth interviews with Herb, Gary Kelly, Colleen Barrett, and other longtime... read more

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A State Affair: Texas Capitol Honors Southwest

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Yesterday, Herb, Gary, Ron and several Leaders from the Austin Station were present at the Texas Capitol while the House unanimously passed a resolution by the dean of the House, Rep. Tom Craddick , R-Midland. The Resolution honored Southwest for our 40 years of service. The Resolution cites that on June 18, 1971, Southwest began commercial flights with three Boeing 737s and... read more

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More Than a Pitchman: Herb’s Latest Honor Speaks to the Heart of Southwest’s Advertising Success

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 In this momentous year of reflection and celebration for anyone who holds LUV for Southwest, advertisers had their say, too, recently inducting our Chairman Emeritus into the American Advertising Federation's Hall of Fame.  Forty years after Southwest's first ads beckoned our first Customers, Herb Kelleher entered the Hall of Fame with seven other legendary... read more

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Herb Makes it Big, Again!

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To be inducted into the Advertising Hall of Fame is to become part of an anthology of the most brilliant and respected minds the advertising industry has ever known.  It includes among its prestigious members famously recognizable names such as Ray A. Kroc, Stanley Marcus, David Ogilvy, Benjamin Franklin … and now, our very own Herb Kelleher. In other words, it’s a... read more

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