Tags

Posts Tagged ‘Spirit magazine’

Inside Spirit’s April 2014 Issue

By:

The coolest thing about working with the inflight magazine for Southwest, believe it or not, isn’t the travel. Well, okay, it’s the travel.  But the second coolest thing, for me, is getting to meet smart, curious people and to collaborate on meaningful stories.  One of those people is Warren Burger. A mutual friend introduced us a while back, because Warren was working... read more

  • 1
  • 0

Chasing the New American Dream

By:

The creative process can be a funny thing. When I began working on our March feature—all the way back in November—our initial idea was to talk to interesting folks about the hurdles they’d overcome on the path to success. That idea went through several incarnations, eventually morphing into “The New American Dream,” a story about how more and more Americans have... read more

  • 3
  • 0

Inside Spirit’s March 2014 Issue

By:

We at Southwest’s inflight magazine, Spirit, like to follow the trends. But we’re not interested in the flightier trends that involve cats or planking.  We look for ways that society is changing, and focus on the ways it just might be changing for the better. That’s why our latest cover story has to do with the Etsy Generation—the creative entrepreneurs who are... read more

  • 4
  • 0

Inside Spirit’s February Issue

By:

One of the hardest things to do in a magazine is what insiders call a “concept” cover.  It’s the “Seinfeld” of graphic art: pictures and text about nothing. Most magazines show models or celebrities. Those count as people covers, not concepts. Others mags, including ours, often show places. But what do you do if you have a terrific story about Legos? Well, duh.... read more

  • 4
  • 0

January 2014 Southwest Star of the Month: Diana Barth

By:

The word “star” has a wide variety of definitions. You may think of people who shine on the silver screen, sing the latest Top 40 hits, dance the cha-cha, or all three. But at Southwest Airlines, people like Diana Barth are the ones who truly shine. After more than 23 years as an Employee with the LUV airline, Diana’s Fun-LUVing Attitude, Warrior Spirit, and Servant’s... read more

  • 3
  • 0

Things that Make You Go Mmmm

By:

Resolutions to eat better … isn’t that what January is all about?  And nothing can beat the simple goodness that our onboard magazine, Spirit, has for us this month.  I don’t know about you, but these two recipes fit my definition of “eating better.”   Cheers to 2014! Created by Midnight Cowboy’s beverage director Bill Norris, Lindsey’s Lament is a... read more

  • 3
  • 1

Inside Spirit’s January Issue

By:

Got your New Year’s resolution? Not me. I’ve never been much for resolutions. We can achieve a lot more with habits. The one little thing we do every day can, potentially, change the world. Or get us in shape at least. Robert “The Raven” Kraft sure knows this. He runs 8 miles a day. Every day. And I do mean every day. He has not missed a run in 39 years. This... read more

  • 2
  • 1

Things that Make You Go Mmmm

By:

Nothing will get you more in the holiday spirit than Spirit's December issue.  After all, it is their annual guide to spirits!  And not the kind that go, "boo."  The ones that make you go, "aahhh."  Here are a few other foodie goodies to warm your belly.  Cheers and Happy Holidays! Masala Milk Punch Dave Kwiatkowski from Sugar House in Detroit used masala chai tea as... read more

  • 0
  • 0

Inside Spirit’s December Issue

By:

We at Southwest’s inflight magazine, Spirit, take our name very seriously.  Almost every issue contains a “big read” intended to lift every reader’s spirit.  Last month, for instance, we ran Gabbi Chee’s great profile of Alex Sheen, a great spirit who has taught thousands of people how to keep their promises.  Check out becauseisaidiwould.com and read the story in... read more

  • 1
  • 0

Because I Said I Would: The Importance of Being True to Your Word

By:

As a writer and editor for Southwest’s onboard magazine Spirit, I get to meet some very interesting people—including the man who graces this month’s cover.  I think that Alex Sheen will inspire you to keep your promises. After he lost his father to cancer in September 2012, Sheen channeled his grief into a nonprofit/global social movement called Because I Said I Would,... read more

  • 5
  • 0