In case you haven’t seen the other blog posts, Halloween isn’t just a big deal here at Southwest Airlines—it’s ginormous!  At our Headquarters here in Dallas, various departments plan decorations and practice skits for months...and the competition is always fierce. 

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Red Belly Radio Theater proudly presents radio as it used to be--or maybe never was.  Old time radio is the theme with this docudrama with a special appearance by Southwest CEO Gary Kelly whose part was recorded while addressing a group of reporters and online media folks at the unveiling of a four-year-old plane. In fact, there is even Cliff Hangar. Confused?

At Southwest, we are all about innovation and have been since our inception.  Innovation isn’t necessarily something you can teach—it really is an attitude, a spirit, a little something extra.  I think we might even hire for it, but here at Southwest, we call it a “Warrior Spirit.” 

Since late August, teams of Southwest Airlines Employees have been competing in dozens of athletic events for the City of Richardson Corporate Challenge as part of our “Share the Spirit” mission. These events include a wide range of activities, from hobby sports like horseshoes and darts, to schoolyard games like kickball and dodgeball.

What makes this so innovative is that
we hope to be able to reduce the weight of the aircraft by up to five
pounds per seat, saving fuel and reducing emissions while being good
environmental stewards.  Yes, environmental decisions can also make
good business sense!  And, we are the first airline to do something
like this.