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T-Minus 154 Days to International, Oct. Additions, & Nov./Dec. 2015 Schedule

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Houston, we’re fixin’ to have liftoff! On October 15, 2015, Southwest is going to put the International back into William P. Hobby International Airport! Plus, we’ve extended the schedule through the incredibly busy November/December time period, with lots of associated changes.  So much cool news ... read on! International Houston’s awesome new International... read more

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Houston Hobby: A Storied Past and an Exciting New Beginning

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As every Southwest Employee, our Customers, and Houstonians continues to get excited about the opening of the new International Concourse at William P. Hobby Airport (HOU) in Houston later this year, I thought it might be cool to look back at Hobby’s international history.  And yes, it has one—a storied and vibrant one, in fact! We all know that Hobby was Houston’s... read more

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Every Airport Code Tells a Story

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Ah, three-letter airport codes.  The bane of most airline new hires!  I had to memorize and pass a test on 240 airport codes before my very first day of reservations training at that “other” airline on June 24, 1978. (I aced it.)  I thought you guys might enjoy some airport code history, trivia, and Fun! The Origin of the 3-Letter Code Originally, airports just had... read more

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The Times, They Are A-Changin’: Daylight Savings Time is Here!

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Ah, Daylight Saving Time.  The two days each year that mess around with our sleep patterns (and I don’t count New Year’s Eve—that’s self- inflicted!).  This weekend, Sunday, March 8 to be exact, is the one where we LOSE an hour of sleep.  But, we trade an hour of early morning sunshine for an hour of evening sunshine, so after the sleep deprivation wears off most of... read more

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More LUV at Love! New Nonstops from Dallas—added Flights—and 180 Weekday Departures!

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Our home at Dallas Love Field is growing again. Effective August 9, we’re adding more nonstop destinations, more flights, and more capacity to and from Love than ever before! On August 9, we’ll add one nonstop weekday roundtrip between Dallas/Love Field and: Boston/Logan Charlotte Detroit Omaha Philadelphia Pittsburgh Raleigh/Durham Salt Lake City We’ll also... read more

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August – October Schedule Announced—See the Changes Now!

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Today we’re making Southwest’s schedule from August 8 through October 30—WOOT!  This is the time of year in which we transition from the uber-busy summer travel season to the back-to-school, take-a-breather time just before and after Labor Day.  But that doesn’t mean it’s going to be quiet.  Seriously, these days—when is it quiet?  Answer:  NEVER! As we go... read more

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Dallas Love Field & Orange County: More LUV Starting in April!

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There is no better early Valentine's Day present than added flights.  Well, from a Network Planner’s perspective, anyway! Dallas Love Field Starting on April 8, we’re adding brand new nonstop service between Dallas Love Field and eight airports—Columbus; Indianapolis; Memphis; Milwaukee; Portland, Ore.; Seattle/Tacoma; San Jose; and Sacramento!  Here's the breakdown... read more

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Who Moved My Queso? Cancun Changes Time Zone

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Some of you may remember the book “Who Moved My Cheese?” that came out in 1998.  It was quite the thing then and it was all about how people deal with change. In the 16 years since, it’s safe to say that Southwest has seen its fair share of changes. From new cities and new airplanes to international service, Southwest’s cheese has moved a lot as we’ve grown in the... read more

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Party Time in Phoenix—Southwest Adding Extra Options for The Big Game!

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Congratulations to the Seattle Seahawks and the New England Patriots on their wins last night! You know what that means—both teams are headed to the Phoenix area for the biggest annual football show-down in America. Earlier this morning Southwest introduced extra sections, and added connecting itinerariesgiving party people and football fanatics more ways to fly... read more

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Southwest to Operate More Daily Flights Than Any Other Airline!

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If you thought after Southwest's HUGE international announcement last Thursday’s that we’d be tired of talking about new schedules, you’d be wrong!  Today we release the Summer 2015 Schedule, making Southwest flights available for sale from June 6 through August 7, 2015. The increase in summer traffic lets a scheduler do what a scheduler LUVs best—add stuff! And... read more

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MARCH 2015 BASE SCHEDULE AVAILABLE!

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Happy Monday!  Got a Spring Break trip you (or your friends or family) have been wanting to plan?  We’ve now got you covered—Southwest’s schedule is now available for reservations out through April 6, 2015. The schedule is, as usual, fully reoptimized based on expected weather-related, block time variations and includes lots of capacity changes to handle the SBS... read more

Southwest Airline’s January 2015 Schedule Now Open For Sale!

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This morning, we opened the Southwest Airlines schedule out for sale through Friday, March 6, 2015.  There are some interesting changes to tell you about, of course—but this schedule represents a huge event in the evolution, so let’s start with a paragraph of celebration! Since shortly after the legal close of Southwest’s acquisition of AirTran, Network Planning has... read more

November Schedule Now Available—Pick a Milestone—Any Milestone!

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Today, we opened our schedule for booking from November 2 through January 4.  In a word: WOW!  In my 36 years in this business, I’ve never seen a schedule release that was packed with more incredible, long-time-coming corporate milestones.  Any single one of them would be a game-changer for any other airline, but we’re not just any airline.  We’re SOUTHWEST—and... read more

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Ahhh … That New Plane Smell!

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There’s nothing like the smell of “new”—new houses, new cars, and of course, new airplanes! I was recently able to join two dozen of my Southwest Family Members in picking up one of our brand-new 737-800s from our friends and partners at Boeing.   It was one of the most exciting and FUN experiences of my 35 years in this industry! There’s more to picking up one... read more

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More LUV for Washington’s Reagan/National Airport!

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I have GREAT news to share about expansion of our service at Washington!  As a result of Southwest’s recent slot purchase, we’ll add new service to and from Reagan/National (DCA) airport in three separate waves later this year.   Effective August 10 (available on March 21) Chicago/Midway          6 new flights                (New market)... read more

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August 2014 Schedule Now Available

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Happy Monday, Southwest Airlines Customers!  This morning we extended our schedule out through Halloween—October 31, 2014—and it contains some REALLY great stuff. International conversion from AirTran to Southwest is marching right along!  We’re adding our first two cities in Mexico, completely converting service at San Jose Del Cabo to canyon blue airplanes with... read more

June 2014 Now Available for Booking!

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Get out the suntan lotion and the beach balls.  The initial schedule for next Summer went out for sale today, making flights available all the way out to June 30, plus we’ve published schedule additions that will become effective even before we get to the Summer.  There are lots of details to share about new markets as well as eliminated ones, so read on! Effective April... read more

Book Now! Southwest/AirTran Schedules Now Extended through March 7, 2014

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This morning, we opened our February base schedule, which adds the date range of February 13 – March 7, 2014 to our bookable inventory.  This includes the “must-travel“ holidays of Valentine’s Day, President’s Day, and Mardi Gras.  No nonstop markets will be discontinued in this schedule, nor are any brand-new nonstop markets being introduced.  We’ll... read more

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November, December, and the Holidays—Now Available for Sale

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We’re now accepting bookings all the way to January 5, 2014, which (of course) includes Thanksgiving, Christmas, Hannukah, and New Year’s.  This schedule time period is always THE HARDEST SCHEDULE of each year to prepare and publish because of the extreme traffic fluctuations driven by holiday travel.  Couple that with the fact that each of those three holiday... read more

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August – October Schedule Announced—See the Changes Now!

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Today we’re making Southwest’s schedule from August 8 through October 30—WOOT!  This is the time of year in which we transition from the uber-busy summer travel season to the back-to-school, take-a-breather time just before and after Labor Day.  But that doesn’t mean it’s going to be quiet.  Seriously, these days—when is it quiet?  Answer:  NEVER! As we go... read more

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MARCH 2015 BASE SCHEDULE AVAILABLE!

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Happy Monday!  Got a Spring Break trip you (or your friends or family) have been wanting to plan?  We’ve now got you covered—Southwest’s schedule is now available for reservations out through April 6, 2015. The schedule is, as usual, fully reoptimized based on expected weather-related, block time variations and includes lots of capacity changes to handle the SBS... read more

Southwest Airline’s January 2015 Schedule Now Open For Sale!

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This morning, we opened the Southwest Airlines schedule out for sale through Friday, March 6, 2015.  There are some interesting changes to tell you about, of course—but this schedule represents a huge event in the evolution, so let’s start with a paragraph of celebration! Since shortly after the legal close of Southwest’s acquisition of AirTran, Network Planning has... read more

August 2014 Schedule Now Available

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Happy Monday, Southwest Airlines Customers!  This morning we extended our schedule out through Halloween—October 31, 2014—and it contains some REALLY great stuff. International conversion from AirTran to Southwest is marching right along!  We’re adding our first two cities in Mexico, completely converting service at San Jose Del Cabo to canyon blue airplanes with... read more

June 2014 Now Available for Booking!

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Get out the suntan lotion and the beach balls.  The initial schedule for next Summer went out for sale today, making flights available all the way out to June 30, plus we’ve published schedule additions that will become effective even before we get to the Summer.  There are lots of details to share about new markets as well as eliminated ones, so read on! Effective April... read more

Flashback Fridays: Farewell to a Friend

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In the presence of Brian Lusk, I learned a lot, and I groaned a lot. The man had a knack for knowledge, and a penchant for puns (and planes). Mr. Lusk was the unmatched combination of a human encyclopedia, almanac, and thesaurus, all wrapped into one of the worst joke-of-the-day books I’ve ever read. Often, Mr. Lusk would dispense my way one of his trademark puns, and... read more

SCHEDULES EXTENDED TO MARCH 9, 2012

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We extended our schedule this morning to March 9th of next year, giving us 228 days of bookable inventory.  And there are some changes, but I’m sure you guys expected that!  This is actually two pieces of schedule work in one—the January 8-February 11 schedule is completely different from the February 12-March 9 one—making reporting about this new schedule... read more

New Milwaukee Service This September… and the Future Cometh!

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So here we go!  The first joint schedule move by Southwest Airlines and our subsidiary, AirTran Airways—but most definitely, not the last.  And we begin with Milwaukee!!!Effective September 6th, Southwest will add two daily flights between Milwaukee and St. Louis.  We’ll also add one Southwest Milwaukee-Denver nonstop to complement AirTran’s existing... read more

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Southwest Airlines Media Day 2010: FREEDOM ARRIVES AT LIBERTY MARCH 27TH!

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Southwest will bring our brand of Freedom, Low Fares, and GREAT service to Newark/Liberty International Airport beginning March 27!  Initially, we’ll offer six weekday roundtrips between Newark and Chicago and two daily roundtrips between Newark and St. Louis, with connecting service beyond Chicago and St. Louis to 48 other Southwest destinations.  Later in the year,... read more

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¡HOLA VOLARIS! ¡Y HOLA INTERNATIONAL CONNECT!

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Effective November 12, you’ll be able to buy tickets to, from, and within Mexico at southwest.com!  We’re partnering with Volaris, Mexico’s second-largest airline, in order to offer our Customers connections between cities in the Western part of our network and five of Volaris’ Mexican destinations—Cancun, Guadalajara, Morelia, Toluca/Mexico City, and... read more

NEW SCHEDULES ARE OUT! TIME FOR BEACH BLANKET BINGO 2011!

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Good morning Blogosphere!  There is a LOT going on here in the "Puzzle Palace" (a hopefully affectionate nickname bestowed on our Love Field Headquarters campus)!  This morning we opened for your purchasing pleasure our initial March 12 through April 25, 2011 schedule.  That includes Easter 2011 (which falls on April 24th, according to the incredibly helpful... read more

September 11–Nine Years On

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I just looked at the calendar and realized that tomorrow is September 11.  Nine years ago, that would have only meant that I was seven days closer to my birthday.  All of that changed on a beautiful late summer morning, and now, I dread looking at the September calendar.  I keep wanting September 11 to be just another day, but it is too soon for that. However, over the... read more

NEW SERVICE IN NOVEMBER!

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Happy Tuesday, everyone!  Today we're announcing service effective November 7th in four markets--two brand newbies, one returning after a brief vacation, and one that we just can't bear to drop. First-time Southwest nonstops will take wing between Phoenix and Ft. Lauderdale with one daily roundtrip as well as double-daily roundtrips between Austin and San Jose, CA... read more

Southwest Airlines Salutes Father’s Day: A Letter From Dad

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When I was a senior in high school, my dad prepared for my departure to college. You see, I had two older brothers who had moved out of the house a couple years before me, and I would be the last one to leave the nest. I was undoubtedly the most unruly of the three and probably caused my parents the most heartbreak of us all. But I was Dad’s baby girl, and that fact alone... read more

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FALL 2010–AND THE HOLIDAYS–NOW FOR SALE!

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Today we opened for sale our November, December, and early January (2011) schedules for sale.  This includes Thanksgiving, Christmas, and New Years.  Let the holiday booking frenzy begin! Oh no, ho-ho-ho, c'mon, kids, let's pack and go! We have numerous frequency changes in this schedule (many of which are seasonal).  They're reflective of the softened demand we... read more

The Bare Truth About the Southwest Airlines Shareholders Meeting

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It’s pretty much a given that we do things differently here at Southwest Airlines.  We like to have FUN, while we work hard, so it shouldn’t come as any surprise that our Shareholders Meetings are not the typical button-down affairs that most companies offer. At today’s annual meeting, our CEO, President, and Chairman, Gary Kelley opened the floor for questions. ... read more

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New Schedules Available!

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Happy Tuesday, everyone!  Since everyone's "March Madness" brackets are in tatters by now, we thought we'd give you something schedule-related to chat about.  Today, we put our flight schedule out for sale from August 14th, 2010, all the way out through October 30th, boosting our days of available inventory up to 227.  Labor day?  Now available!  College... read more

Flashback Fridays–A Look Back at Dallas Love Field

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From the day the current Dallas Love Field terminal opened on January 20, 1958, the facility has been under constant modification.  Upper levels to concourses were added, the terminal expanded then contracted, operations shifted, and now the next renovation is underway which will consolidate all the gates into a new, state of the art concourse, along with new lobby areas. ... read more

MORE SWA GROWTH IN DENVER!

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(in the Key of F flat to the tune of "Rawhide" please:) Growin', growin', growin', Southwest keeps on growin', Gary is a-crowin', DENVERRRRRRRR..... Yep, buckaroos, Southwest is adding flights again to Denver!  Effective June 13th, we're using two aircraft to add a second nonstop between Denver and Ft. Lauderdale, a second Denver-Ontario, and a second... read more

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The (First) Blizzard of 09

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An odd thought ran through my mind the week before Christmas. Spending my second night in a hotel while the "BLIZZARD OF '09" dumped a couple of feet of snow on Baltimore and much of the Northeast, I began to realize, we have this all wrong. We need to have Christmas in summer like they do in Australia. That way our Christmas travel plans would never be interrupted... read more

Southwest Airline’s January 2015 Schedule Now Open For Sale!

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This morning, we opened the Southwest Airlines schedule out for sale through Friday, March 6, 2015.  There are some interesting changes to tell you about, of course—but this schedule represents a huge event in the evolution, so let’s start with a paragraph of celebration! Since shortly after the legal close of Southwest’s acquisition of AirTran, Network Planning has... read more

8,050,936: Patently Cool!

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Here’s a riddle for you:  what do Zeppo Marx, Harry Connick Jr., Julie Newmar, Abraham Lincoln, Marlon Brando, Jamie Lee Curtis, me, and five other members of the Southwest Airlines Network Planning Department have in common? Answer:  we’ve all been named as inventors in a United States Patent! It’s true!  Six of us in SWA’s Network Planning Department... read more

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Extra Sections for the Big Game! [UPDATED!]

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WE HEARD YOU, NEW ENGLAND FANS!  SUPER EXTRA SECTIONS BETWEEN PROVIDENCE AND INDIANAPOLIS NOW AVAILABLE FOR SUPER GAME WEEKEND! After I blogged yesterday about our Super Extra Sections to/from Indianapolis, lots of you very rightly corrected our shocking lack of knowledge about the New England Patriots and which airport is closer to them.  And here’s our... read more