But that’s not all that Southwest had planned.
Flight Attendants may be wearing Seuss-style flair, or give a Seussian Safety announcement. They may even invite young Customers to read Dr. Seuss stories over the PA, during longer-haul flights.
Tomorrow, we’ll be launching a contest on Twitter, to give away some roundtrip tickets in support of the NEA’s Read Across America initiative (so put on your Seuss-related thinking caps!).
At Southwest, we consider ourselves much more than “just a business.” We strive to be a good neighbor in and around the communities we serve. So grab a book and read along with us!